A book trailer is a short video, usually 30 to 90 seconds, that introduces your book through moving images, music, text and sometimes narration, and ends with a clear way to find or buy it. Our book trailer video services plan, script and produce trailers sized for YouTube, Instagram, TikTok and your website, so readers meet your book in the format they already scroll.
A trailer works best as one piece of a launch, not a magic switch. It gives you reusable content for ads, social posts and newsletters, and it tells a reader in seconds whether the book is theirs. This service is part of our book marketing services and fits within a book launch strategy.
What our book trailer service includes
- Concept and script. A short script built around one hook, such as a question, a promise or a conflict, written in the tone of your book.
- Visual production. Motion graphics, kinetic text, illustrated scenes or licensed footage, chosen to suit your genre and budget.
- Music and sound. Licensed music and sound design that set the mood without drowning the message, with the licence recorded for your files.
- Captions and formats. Burned-in captions and versions in landscape, square and vertical, so the trailer works on every platform.
- Call to action. A clear closing frame with your title, cover and link, kept short so viewers know what to do next.
Who this service is for
- Authors preparing a launch who want video for ads and social media
- Authors with a series who want a consistent look across trailers
- Authors with a strong visual world, such as fantasy, thriller or romance
- Authors who want a short video for their website, newsletter or Author Central page
How this service works
- Brief us. Share your book, your readers and the feeling you want a viewer to have.
- Approve the script. We write the script and a storyboard, and you approve the words and visuals before production.
- Review the draft. We produce the trailer, you review it and we revise.
- Receive the formats. We deliver final files for each platform, with captions and a thumbnail.
Do book trailers work?
A trailer can help when it is short, clear and placed where your readers already are. Watching a few seconds of a book can raise interest in a way a still cover cannot, and a trailer is useful content for ads and posts. It cannot create demand by itself, and we never promise views or sales. We treat a trailer as a tool that earns its cost when you use it often across your launch and later promotions, not as a single event.
How long should a book trailer be?
Most trailers run 30 to 60 seconds, and shorter versions of 15 to 20 seconds suit social media. Viewers decide in the first few seconds, so the opening has to carry the hook. A longer trailer can work for a website, but every extra second needs a reason. We write a master version and cut shorter edits from it, so you have a set of lengths for different places and different audiences.
What styles of trailer can you make?
Fiction trailers often use atmospheric visuals, music and a few lines of text that raise a question. Non-fiction trailers can use a clear promise, a statistic or a short story that shows the problem the book solves. Children’s books suit animated or illustrated scenes. We choose a style from your genre and budget, and we show reference examples before we start, so you know what to expect and can steer the look early.
What about music, footage and licences?
Every music track, stock clip, font and image in a trailer needs a licence that allows commercial use. We use properly licensed assets and keep a record of each licence, so you are safe to run the trailer as an ad. We do not use copyrighted songs or film clips without permission. If you supply your own artwork, such as illustrations or cover art, we check that you hold the rights before we use it.
Where should I use my trailer?
- On your website’s home page and on each book page
- On YouTube, with a clear title, description and link
- As short clips on Instagram Reels, TikTok and Facebook
- In your newsletter, with a still image that links to the video
- In ads, after you test which version and hook perform best
- On your Author Central page and other places that allow video
How long does a trailer take and what does it cost?
Most trailers take two to four weeks from the approved script, depending on style and revisions. We do not publish a price list, because live-action, animated and motion-graphic trailers cost very different amounts. Every project receives a free quote with a fixed price in writing before work starts, so you can choose a style that fits your budget and your launch plan.
Questions about book trailer video
Do I need a trailer for every book?
No. A trailer helps most for launches and for books you will advertise. We tell you honestly if the money is better spent elsewhere.
Can you use my cover and artwork?
Yes. We build the trailer around your cover and any artwork you have the right to use.
Do you add a voiceover?
Yes, if you want one. We can use a professional voice artist or on-screen text only, and we agree the method at the start.
Will the trailer have captions?
Yes. Most viewers watch without sound, so we burn captions into every version.
Can you make a trailer for a non-fiction book?
Yes. We build it around the reader’s problem and the book’s promise.
Can I run the trailer as an ad?
Yes. Our licences cover advertising, and we check each platform’s rules for the format.
Do you guarantee views or sales?
No. We make the best trailer we can, and results depend on how and where you use it.
Do I own the final video?
Yes. You receive the files and usage rights as set out in your agreement.
Related services
- Book marketing services
- Social media book marketing
- Book launch strategy
- 3D book mockups
- Author website design
Why authors work with us
- You keep your rights, your royalties and your accounts
- You receive a written scope and a fixed price before any work starts
- You approve every file before it moves to the next step
- One project manager keeps you informed at every stage